Sr. Demand Generation Manager

San Jose, CA

Full-time $110,000.00 - $160,000.00

Posted 04/24/2025

Title: Sr. Demand Generation Manager (Director level potential based on experience)
Location: San Jose, CA, onsite
Salary: $110,000-$160,000 base

Requirements:

10+ years of experience in B2B demand generation or growth marketing.
Experience in Cybersecurity or SaaS industry

Position Overview
We are seeking a highly skilled Sr. Demand Generation Manager to lead our demand generation efforts, driving growth through innovative marketing strategies and campaigns. This role is essential in developing and executing programs that generate leads, increase brand awareness, and nurture relationships with potential clients.

Key Responsibilities

Develop and execute comprehensive demand generation strategies to drive lead acquisition and revenue growth.
Manage and optimize marketing campaigns across multiple channels, including digital, email, and events.
Oversee budget management for demand generation campaigns, ensuring effective allocation of resources.
Collaborate with partner marketing teams to create co-marketing initiatives that amplify reach and engagement.
Utilize data analysis to measure campaign performance and iterate on strategies for continuous improvement.
Implement account-based marketing tactics to engage key accounts and optimize conversion rates.
Work closely with the sales team to align marketing efforts with sales goals and foster collaboration.

Qualifications

Bachelor's degree in Marketing, Business, or a related field.
10+ years of experience in B2B demand generation, preferably within the SaaS or cybersecurity industry.
Proven track record in managing successful marketing campaigns and achieving measurable results.
Experience with budget management and resource allocation for marketing initiatives.
Strong knowledge of partner marketing strategies and execution.
Familiarity with marketing automation tools and CRM systems, such as Salesforce.
Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
Nice to have: Understanding of Sales and Account Based Marketing, and proficiency in data analysis and event strategy.

Benefits

Medical, Dental, Vision
Short and Long Term Disability
Life Insurance
401k
PTO and Company Paid Holidays

For this position you must be currently authorized to work in the United States. We do not sponsor for this position.

Additional ways to apply

Preferred Skills

Taryn Ashcraft is recruiting for this position and the positions below.
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Job ID: TW6-1850319

Employees will receive paid leave to the extent required by state or local law. This job was first posted by CyberCoders on 04/24/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

CyberCoders, Inc is proud to be an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, status as a crime victim, disability, protected veteran status, or any other characteristic protected by law. CyberCoders will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. CyberCoders is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please contact a member of our Human Resources team to make arrangements.

Your Right to Work – In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.